This was a collaboration between Blink Marketing Logistics and Toledo Animal Rescue. I came up with the idea for a video focused on an organization dedicated to a great cause (animal adoption) and then all of the marketing behind the scenes that makes brings that cause to an audience. I scripted the idea, coordinated actors and setting, shot the video, edited it, and promoted it online. All of the items in the video (posters, print materials, yard signs, apparel) were designed by me and my team.
Every Great Cause
Video campaign with the theme "every great cause deserves great marketing"